Helder Bildmarke

Building a brand that is seen, heard and understood by customers, partners and talent is a real challenge in the oversupply of products and services.

Designagentur Helder in Berlin

We support you in this. As a design agency, we develop brand design consistently from your brand strategy. So that your brand design shows what your brand really stands for and brings people together:

Sales experts with customers, entrepreneurs with investors, employers with talents.

Brands that work with us

„For two years in a row, Helder’s naming and design perfectly translated the themes of sustainability and responsibility into the ASC & MSC Brand Awareness campaign. In this way, we have significantly increased consumer confidence in our seals and brand awareness.“

Manuel Maillard
Marketing Manager, MSC

„Together with Helder, we developed a narrative that makes complex services and products understandable, accessible and desirable.“

Clemens Reisbeck
Marketing Manager, DCSO

„Helder has the ability to capture the essence of the company’s idea and translate it into one word. We have benefited from this for our own brand as well as our clients.“

Nathalie Thomsen
head of communications, werter

„With Helder, we have not only developed a brand, but also a lifestyle. Together we created a value strategy and based on it a brand design that I can identify with 100%.“

Nina Hansen
CEO, Lourie

„The brand workshop still forms the basis of our communications strategy today. It has made brand management of Weingut Prinz Salm much easier for us, because we now have a clear basis for decision-making.“

Felix Prinz zu Salm-Salm
Owner, Weingut Prinz Salm

„In the brand workshop, we experienced the potential of our brand from a new perspective. The process has positively changed external and internal brand perception.“

Wulf Rowek
CEO, entity

Design agency services

The Brand Clarity Process

With our Brand Clarity Process, you can create a brand in three steps that clearly differentiates itself in the market and reaches target groups.

  • Workshop

    1. Brand Workshop

    Clarify your brand’s values, purpose, vision, mission and customer value in the Brand Strategy Workshop.

  • Brand Clarity Process: Brand Design

    2. Brand Design

    We translate your strategic focus into adequate brand design and clear messaging.

  • Markenstrategie

    3. Brand Launch

    You launch a brand that makes a difference: for customers, partners, talents.

We’d be happy to advise you.


With the Brand Clarity Process

  • Ensure that your brand design reflects the vision and values of your brand.

  • Create a brand that is clearly differentiated from the competition

  • Awaken and harness attraction for customers, talents and partners

  • You define guidelines for strategic brand management and daily business

Looking for a design agency?
Let’s talk.

    Ansprechpartner Helder Design

    Dr. Birgit Joest

    Strategy Director

    030 403 664 76


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