What does contemporary
private jet chartering look like?
Lifestyle Brands
Quest Air Services
How do you communicate private jet chartering in a contemporary way? Quest Air Services came to us with just this question: a newly founded private jet charter service from Germany who stands for safe, flexible and maximumly personalized travel. Our job was to develop and present Quest Air Services as a cutting-edge brand – beyond just mere status symbol or sheer efficiency maximization.
BRAND STORY
Quest signifies a heroic journey. The brand offers individualized mobility for the heroes of our day – a new generation of professionals.
ICON
Attribute of the target demo: a stylized falcon that indicates both speed and flexibility.
WORDMARK
Dynamic typography is a reminiscence on the age of the jet-set.
COLOR SCHEME
Racing green conveys speed and high quality. The color climate consciously differentiates Quest from others on the market.
BRANDING
On-brand icons and infographics, livery, on-board kit
IMAGERY
Staging, image composition, colors and light reflect the brand value of approachability.
Markus Esser, Schönhagen
WEBSITE
The web presence radiates the premium claim while at the same time exuding warmth.
ONLINE BOOKING
The integration of a booking tool and additional services rounds out the offering.
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